Advertising nike

Homework Advertising
Web address: www.nike.com

Aim at: People interested in sport clothing, the young, people looking for clothes they need, to do their sport, someone who wants to know the new trends in sport clothing or just to buy your favourite sport shoes or shorts.

In the web page you can buy things and ship them home, you can search for sport clothes you need and look for information about them like the price, the available sizes, changing the colour and choosing the one you like or simply to look around the web page. The web is divided by gender, age and by sport so it is easy to find what you want.

The web page is specialized in everything related to sport and sport wear, accessories and sport equipment like tennis balls and rackets.

I found especially interesting a service offered by Nike called Nike ID where you can customize your clothes and sport shoes in different ways. You can put your name in the shoe, the colour of the different parts of the shoe and the size.

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